WWE announced today that they’ve launched a new gaming channel on YouTube to be hosted by gaming enthusiast Xavier Woods. The channel is titled UpUpDownDown and will feature daily content “about everything in the world of gaming – from current hits like WWE 2K15 and The Witcher to classic series like FIFA and Grand Theft Auto.”
The programming for the channel will include:
• UpUpDownDown Plays (Mondays) – A “Let’s Play” style show featuring Woods and other personalities playing through today’s hottest titles.
• For the Lolz (Wednesdays) – Woods and others explore the vast worlds of popular sandbox games like Grand Theft Auto V, where just about anything and everything can happen.
• Jump Scares (Fridays) – Delving deep into the horror genre, players push their intestinal fortitude to the limit by creeping through the industry’s most bloodcurdling games.
• Superstar Savepoint (Saturdays) – Guests are tasked with jumping into a random game totally “cold,” and must help lead Woods to gaming glory in this unpredictable co-op experiment.
• Gamer Gauntlet (Sundays) – Woods and friends challenge each other for more than gaming bragging rights, with losers suffering pre-determined penalties.
WWE EVP of content Lisa Fox said, “By leveraging WWE’s massive influence on YouTube and tapping into a content vertical that scores highly among our fans, we’re poised to make an immediate impact with this new channel. We’re confident that UpUpDownDown will entertain not only WWE fans, but gamers everywhere.”
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