Tuesday, October 1, 2013

Two New Deals With WWE


From WWE.com:
McFarlane Toys and WWE are proud to announce a new licensing agreement to produce the first-ever WWE limited-edition collectible statues.
Designed by visionary Todd McFarlane, the WWE ICON Series begins with The Undertaker and will include both current WWE Superstars and Legends.
WWE fans amd collectors can look forward to all the statues featuring authentic WWE memorabilia, which are highly limited in production. Select statues will also feature a limited run of authentic WWE Superstar and Legends signatures. Each WWE ICON statue will be created, developed and designed by Todd McFarlane and his award-winning McFarlane Toys design group, in conjunction with WWE, and will be meticulously sculpted and hand-painted to a fully realized likeness.
As teased on WWE's official Twitter account, McFarlane Toys has chosen one of the most iconic WWE Superstars ever, The Undertaker as the first in the series. A fan favorite and multiple-time WWE Champion and World Heavyweight Champion, The Undertaker’s accomplishments have cemented his place among the greatest in WWE history.
The statue depicts The Undertaker, in amazingly authentic detail, with the enigmatic character that makes him a WWE icon. The Undertaker statue stands more than 17.5 inches tall, with a special base that includes LED spotlights, a plaque highlighting some of The Undertaker’s historic accomplishments. WWE fans will be able to own a piece of history, as each statue will feature a piece of the ring skirt from The Undertaker’s Inferno Match against WWE Superstar Kane from the February 22, 1999 edition of Monday Night Raw.
The Undertaker statue is limited to only 850 pieces, and each one is individually and sequentially numbered. As an added bonus, each statue will include a Certificate of Authenticity hand-signed by the internationally acclaimed artist and creator of McFarlane Toys, Todd McFarlane.
The limited edition collectible will retail at $295 and will be available on the McFarlane Toys online store and WWE Shop, starting Friday, December 6, 2013. A limited quantity of statues will be available through Diamond Select Retailers.
Stay tuned to McFarlane.com for more info on this statue, along with news on all the awesome products from McFarlane Toys.
The following press release was issued today:
Totino's and WWE Announce First-Ever Partnership
WWE (NYSE:WWE) and Totino's today announced an integrated partnership around Totino's Pizza Rolls. The first-time partnership will give fans a chance to win thousands of prizes, including a trip to a WWE event, a meet and greet with a WWE Superstar, copies of WWE 2K14 video game and WWE merchandise.
The first of two consumer promotions begins today and will feature the new WWE 2K14 video game key art on millions of Totino's Pizza Rolls packages across the country. As part of the national promotion, consumers can enter an online sweepstakes for a chance to win a variety of prizes. The partnership will also feature numerous promotional activities across WWE pay-per-views, live events, WWE 2K14 in-game advertising, WrestleMania® Axxess and extensive digital and social media integration.
"With a passionate fan base, vast reach, and unmatched digital and social engagement, the Totino's brand is excited to partner with WWE," said Melissa Wildermuth, Integrated Communications Director for Totino's. "Our pizza rolls are a great tasting, quick and easy snack to prepare while watching WWE events. The pizza rolls are ready in about 60 seconds, ensuring that fans do not miss their favorite match."
"WWE is proud to partner with General Mills and Totino's to reach millennials and families," said Michael Pine, Head of Global Sales and Partnership Marketing, WWE. "Totino's is the ideal partner to ensure our millions of fans are satisfied while enjoying the unmatched excitement of WWE's family-friendly entertainment."
More details will be released at a later date about phase two of the Totino's and WWE partnership leading up to WWE's signature event, WrestleMania 30, taking place on Sunday, April 6, 2014 at the Mercedes-Benz Superdome in New Orleans.

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